Ronaldo Outshines Messi in Instagram Earnings Once Again
Cristiano Ronaldo and Lionel Messi continue to dominate the world of Instagram, not just in terms of followers but also in earnings. In 2024, these football legends have once again topped the list of highest-earning celebrities on Instagram, raking in millions of dollars per sponsored post.
According to the latest report from Hopper HQ, a UK-based data analytics firm, Instagram remains a lucrative platform for celebrities, especially those in sports and entertainment.
Ronaldo Maintains His Reign
Leading the “2024 Instagram Rich List,” Cristiano Ronaldo remains unrivaled. With over 630 million followers, the Portuguese superstar commands a staggering $3.432 million (approximately £2.67 million) per sponsored post on Instagram. This marks the fourth consecutive year Ronaldo has held the top spot, showcasing his enduring appeal both on and off the field. Major sponsorship deals with brands like Nike, Binance, and Visit Saudi have significantly boosted his social media income.
Hot on Ronaldo’s heels is Lionel Messi. With 504 million followers, the Argentine icon earns an impressive $2.731 million (around £2.12 million) per sponsored post. Messi’s frequent promotions for brands like Adidas and Mastercard have helped him secure the second position on this prestigious list.
Other Notable Names on the Instagram Rich List
The top 10 of the Instagram Rich List also features other football superstars. Neymar ranks fourth, earning £937,000 per post, despite being sidelined due to injury. He remains a top advertising face for the Saudi Pro League and sports betting company Blaze.
Kylian Mbappe, another rising star, sits at sixth place, earning £503,000 per post. The French sensation is the face of luxury brands like Hublot watches.
David Beckham, although retired for 11 years, holds onto the seventh position, earning £372,000 per post. Public interest in Beckham surged after the release of his Netflix documentary.
Outside of football, the list includes big names from the entertainment industry. Selena Gomez ranks third, earning $2.56 million per post. Kylie Jenner follows in fourth place with $2.395 million per post. Dwayne “The Rock” Johnson is the only actor in the top 10, commanding millions per sponsored post on Instagram.
This year’s list also highlights the growing influence of Asian celebrities. Indian cricket star Virat Kohli ranks 14th, while BLACKPINK’s Lisa and Jennie Kim occupy the 29th and 36th spots, respectively.
The “2024 Instagram Rich List” not only underscores the massive social media influence of these stars but also reveals the significant economic potential of Instagram. With the ability to earn millions from a single post, Instagram has become an incredibly powerful marketing and income-generating tool for today’s celebrities.
