Global Influence Through 3 Powerful Solos
BLACKPINK has proven that each member shines when given the freedom to express themselves. Lisa, Jennie, and Rosé have launched solo projects that not only redefine their images but also solidify their status in the global music industry.
Lisa: “Dare to Dream, Dare to Do”
After leaving YG Entertainment, Lisa established her own company, LLOUD, and partnered with RCA Records. Despite public scrutiny, she made a comeback with the single ROCKSTAR, followed by the MV New Woman featuring Rosalía, blending K-pop with Latin pop. Lisa continued her streak with Moonlit Floor, performing the song exclusively at the Victoria’s Secret Show. Having stepped beyond K-pop’s limits, Lisa now stands as a global icon and a role model for Asian women worldwide.
Jennie: Feminine, Bold, and Confident
Jennie launched her independent career by founding Oddatelier and releasing the empowering single Mantra. Known as the “anthem for beautiful women,” the track highlights female empowerment and showcases her songwriting skills. The music video is a visual feast, featuring luxury fashion and bold styling, challenging traditional expectations. Despite a few controversies, Jennie’s resilience has solidified her path as an independent artist.
Rosé: Breaking Through with Her Own Identity
Rosé shocked fans by collaborating with Bruno Mars on APT., a pop-rock hit that quickly broke international records. The song not only topped global charts but also introduced elements of Korean culture, bringing it to a wider audience. With her debut album ROSIE set for release in December, Rosé continues to expand her artistic range.
BLACKPINK – Happy Being Themselves
The solo projects of Lisa, Jennie, and Rosé showmember brings distinct artisdistinct artistic talent anindividuality to tinvolvement in songwriting andproduction breaksmisconceptions aboYG Entertainment’s limBLACKPINK ecreative freedom and is poised for even greater breakthroughs.
With nearly a decade of achievements, BLACKPINK is more than just a musical phenomenon—they embody confidence and strength as artists who have taken full control of their careers.
